Study Measures Employee Turnover In Large And Small Firms
Establishment size matters in determining employee compensation and job tenure, concludes a study released today by the Office of Advocacy of the U.S. Small Business Administration. The study found that all other things being equal, employees of larger establishments have longer job tenures than those working in smaller establishments. Moreover, the study found that service and manufacturing occupations pay more in larger establishments as well.
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Best Global Brands; How five names in this year's rankings staged their turnarounds
Reviving even a storied brand isn't easy once consumers have a negative perception of it. Just ask Ford or Gap, which lost 19% and 15% of their brand value, respectively, in this year's BusinessWeek/Interbrand annual ranking of the 100 Best Global Brands. Even such perennial winners as Coca-Cola (No. 1) can have trouble boosting their brand. The beverage giant claimed the top spot for the seventh year in a row mostly because it is big and everywhere, but it failed to further burnish its reputation because its move into healthier drinks and snacks has yet to resonate.
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In Character. Take these 3 quick tips to dress up your company's image.
Since Stuart Montaldo, founder of DoubleStar LLC, which does business as Cogno Products, started using a space creature to promote the company's board games, Cogno the alien has become the recognizable "face" of the company.
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Secret's in the Size
It started as a goof. Friends Tim Mikkelsen and Phyllis Wright-Herman were hanging out drinking champagne when Mikkelsen discovered an old family photo album. Ripe for satire, the two began to come up with snarky captions for the '60s-and-'70s-era pictures. Inspired, Mikkelsen sat down at his vintage pica typewriter and tapped out some of the captions on stationery cards.
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Shades of Green. With more large companies going green, the entire industry is under scrutiny.
Joshua Onysko is the definition of a green entrepreneur. His organic body-care company, Pangea Organics, makes all-natural soaps and lotions with ingredients such as almond oil, beeswax and sweet basil. The company's 10,000-square-foot Boulder, Colorado, facility is 100 percent wind-powered, and an onsite 2,500-square-foot organic garden provides lunch for Pangea's 22 employees. "It feeds our entire staff seven months out of the year," says Onysko, 30. Pangea projects sales of $2.7 million in 2007.
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How to Launch a Cool, Profitable, Worth-All-The-Risk, Kick-Ass Start-Up (And Live To Brag About It)
Four legendary company founders tell four promising entrepreneurs a thing or two about running a business.
A start-up's business plan is kind of like a movie trailer. Everybody knows that it is a cursory and sensationalized representation of something that would make much more sense viewed in its entirety. And yet, once you hear the pitch, you feel compelled to turn to a friend and immediately render your definitive judgment--sometimes thumbs-up, more often thumbs-down.
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