Advocacy Study Ranks Banks on Small Firm Lending, Hints at Current Financial Trends
WASHINGTON, D.C. – The growth of small and microbusiness lending remained positive during the first half of 2008, although the expansion was slower than in the previous year, according to the latest edition of the Office of Advocacy’s annual study of lending to small firms. This new report, Small Business and Micro Business Lending in the United States for Data Years 2007-2008, gives a detailed account of small business lending overall, plus state-by-state totals and totals for individual lenders.
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Get Thee to a PR Firm
These entrepreneurs knew it was time to hire a PR firm when…
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Would You Like Fries With That?
In a time when people are trying to keep spending stable, or even looking to save money, "up-sell" can seem like a dirty word. After all, who wouldn’t be less-than-enthusiastic when someone asks them to spend more, right? Not necessarily, experts say. If you are anticipating needs and helping your customers make more money, your up-sell efforts may be extremely welcome—as long as you focus on the right things.
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The New Interaction of Social Media
Beyond marketing, the popular tools and techniques can also serve as a channel for support.
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Marketing in Pink and Blue
I don't often laugh when preparing my articles. But the lengths to which some companies are going to boost profits have created some amusing anecdotes.
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Top 7 Marketing Tricks During a Recession
Throughout this economic downturn, helpful articles and experts are suggesting that now is the time to increase marketing and advertising spending because it is likely your competitors are pulling back. Yet, how are you supposed to increase marketing with constricting budgets, decreased cash flow and diminishing revenues? Welcome to the Catch-22 of business marketing.
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