May 2009 Issue
  Featured Articles
In this issue:
Strong Dollar Has Little Effect On Small Retailers, Larger Effect On Wholesalers
Create Something Newsworthy -- Branding, Marketing, Links
Local Media: Starving for Ad Dollars
Keeping History in Mind
Schwab Says It’s Going in Offense—As If It Weren’t Already
 
 
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SBA
Strong Dollar Has Little Effect On Small Retailers, Larger Effect On Wholesalers
WASHINGTON, D.C. – A strong dollar (making imports cheaper and exporting more difficult) appears to have little effect on the survival rate of small retailers, according to a study released today by the Office of Advocacy of the U.S. Small Business Administration. The study covers 15 years of data, from 1990 through 2005, from the U.S. Census Bureau’s Statistics of U.S. Businesses and other sources.
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Justilien Gaspard
Create Something Newsworthy -- Branding, Marketing, Links
How do you get people talking about your company? Create the news.
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Jon Fine
Local Media: Starving for Ad Dollars
Why they're doing far worse than national media—and why ad spending may not come back quickly, if ever.
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Wendy Cole
Keeping History in Mind
An upstate New York real estate brokerage taps into the area's long history to drive Web traffic and boost visibility in the community.
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Eyvette Min
5 Ways to Jump-Start Your Market Research
When launching a new company, researching the market is a must. Here's how to get started.
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Christina Mucciolo
Schwab Says It’s Going in Offense—As If It Weren’t Already
Schwab Chairman Chuck Schwab told institutional investors at a regular business update in San Francisco today that the company is preparing to go on the “offense” to gain market share—both in terms of winning client assets and recruiting breakaway brokers.
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