SBA Study Examines Linkages Between Gender And New Venture Performance Gender may be linked to new venture entrepreneurial outcomes, according to the authors of a new study released by the Office of Advocacy of the U.S. Small Business Administration. The study empirically examines the influence demographic and psychographic variables have on new venture performance measures. Read more >>>
Albert Saxon It's All in the Mind
How do you connect with distracted prospects? Let's face it. The focus of the average prospect is not on your marketing piece. It might be on their job, or their mortgage, or their spouse. Read more >>>
Tony Chapelle Treasures in Tiny Packages
With mammoth wirehouse branches and regional outlets scattered all over the country, it's easy to overlook the smaller shops that many advisors say are just as good-if not better-than the big firms. Read more >>>
Ruth P. Stevens Shopping List
When it comes to choosing business-to-business media, it's useful to separate acquisition and retention expenses. Read more >>> Tom Taulli Foolish Book Review: "Sell Your Business Your Way" Millions of people have large portions of their wealth tied up in small and midsized businesses. But as the baby boomer generation ages, what will happen to these enterprises? Will they be sold off, passed on to the next generation, or perhaps even liquidated? Read more >>>
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